Hands-on Klaviyo email marketing specialist with 5+ years of experience across e-commerce and D2C campaigns, lifecycle automation, behavioral segmentation, copywriting, A/B testing, deliverability, list health and performance reporting. Experienced in owning campaigns from strategy and build through QA, launch, analysis and iteration. Strong email/SMS background with practical HTML/CSS skills and an AI-native workflow for faster ideation, variants, troubleshooting and analysis while maintaining human review and quality control.