'The Cobbler at 1673' Logo Design (2018)

Freelancer

Khaled H.
Rabat, Maroc
Voir Profil

Informations

• Logo design

Description:
When he started his cobbler shop in London's Holland Park neighborhood, Oliver wanted to create a brand that appeared rooted in history but at the same time project a modern-day outlook in the craft of shoemaking. He wanted to give a nod to the long historical roots of this profession, but at just 24 years old Oliver wants his store to feel hip, authentic and local to his neighborhood.

The Cobbler at 1673 (a nod to the address of the establishment) calls the world-class city of London home but Oliver wants to use the address to emphasize the hyper-local, neighborhood focus of his shop that specializes in shoe repair and leather treatment.

The logo was to be used as signage and packaging for the business.